Trusted by the world's top companies:
Working from a strong brief but still looking for the idea.
Choosing between visual directions and need a clear reason to back one.
Developing a concept your client or internal team needs to see before approving.
Bringing several pieces together and want them to feel like the same campaign.
You're in the right place if you're:
Let’s see what that idea is made of
A moodboard can show what you like. A clear concept explains why it belongs in this project. We use references, boards, and styleframes to make the direction tangible, connecting the visual choices to what you want your audience to understand or feel.
Your team has something specific to discuss and put in front of the people approving the work. Once the direction is settled, it can guide a Garbanzo production or give your team a point of view to build from.
Creative direction services
Creative strategy
Why this idea, for this audience, on these channels: the connective thinking between your brief and our boards.
Concept development
The idea before the artwork: territories, references, and the one-line thought a whole campaign can hang on. The aim is a direction your creative team can judge and your decision-makers can understand before production begins.
Art direction
The look, decided and defended: type, color, light, texture, and the rules that keep them coherent across every deliverable.
Add a Title
FAQ
_0328.jpg)
Related specialties
Commercials & Ads
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.
Product Technical Videos
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.
VFX Shots Sequences
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.
Brand Packages
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.
Broadcast Design Packages
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.
Out of Home Experiential
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.
FAQ
What does the concept phase look like?
References and moodboards first, then boards and styleframes. Your team can review the idea with the people who need to approve it before anyone animates a frame.
Do you offer creative direction as a standalone service?
Yes. Creative direction and creative consulting are available on their own: the concept, the art direction, and the point of view, handed to your team or your production partner to execute. Bring the brief and the division of responsibilities so we can scope the direction around the project. Most often, creative direction leads our full productions.
